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Spectrum’s Sprint Starting Block — Built for Sponsorships

Spectrum’s Sprint Starting Block — the brand’s premier forward-moving model — includes three built-in logo placement areas that make sponsorship fundraising straightforward and effective:

1. Platform Top — Premium Visibility

  • Largest imprint area
  • Highly visible to spectators, photos, and livestreams
  • Ideal for top-tier sponsorships

2. Track Start Wedge — High-Value Placement

  • Second-largest logo space
  • Front-facing and easy to view from the stands
  • Great for mid-tier sponsorships

3. Step — Supporting-Level Placement

  • Smaller imprint area
  • Good for team logos or lower-tier sponsors

With six starting blocks, teams can offer up to 18 sponsorship opportunities, maximizing their fundraising potential.

Sprint Starting Block Logo Locations

Bonus Feature: Easily Swap Out Sponsor Plates for Future Fundraising

One unique advantage of the Sprint Starting Block is its interchangeable platform-top logo plate. Instead of permanently printing on the block surface, the Sprint uses a removable plate system, allowing teams to update or replace the top logo panel at any time.

This gives swim teams long-term flexibility, including:

  • Rotating sponsors each season
  • Offering limited-time or event-specific sponsorships
  • Replacing graphics without replacing the block
  • Refreshing worn or outdated logos easily

Because the top plate can be swapped out independently of the block, teams can continue fundraising year after year without needing to redo the entire imprint area. It’s a built-in feature that turns the platform top into a sustainable, repeatable sponsorship opportunity — something most starting blocks can’t offer.

Sample Sponsorship Tier Structure

If your new Sprint starting blocks cost around $5,000 per block, your tiered structure might look like:

Tier Logo Location Suggested Cost
Platinum Platform Top $3,500
Gold Track Start Wedge $2,500
Silver Step $500

Total raised per block: $6,500
Total block cost: $5,000
Net surplus: +$1,500 per block

Teams can also raise pricing if they want sponsorships to cover additional needs such as powder coating, lane lines, scoreboard or timing equipment, or other facility improvements.

Easy Upgrades With Spectrum’s Retrofit Anchor Compatibility

One of the biggest hidden costs in replacing starting blocks is the construction work required to replace anchors. If you purchase standard blocks that don’t fit your facility’s existing anchors, you’ll be required to:

  • Buy new compatible anchors
  • Core-drill into the pool deck
  • Pay for concrete demolition and repair
  • Hire contractors to complete the installation

By the time construction is complete, facilities often spend far more than the cost of the blocks themselves.

Retrofit Starting Block Examples

Spectrum solves this issue with an affordable, practical solution. For a small upcharge, Sprint Starting Blocks can be custom-built to retrofit into nearly any existing anchor on the market. This option:

  • Eliminates the need for construction
  • Avoids downtime and lane closures
  • Prevents destructive deck work
  • Saves facilities thousands of dollars in labor and materials

Choosing retrofit-ready blocks ensures your team gets new, modern platforms without the high cost and disruption of anchor replacement.

Logo Requirements & Design Assistance

To ensure crisp, long-lasting graphics:

  • High-resolution or vector logos (AI, EPS, SVG, PDF) are best
  • Artwork is reviewed prior to production

If a sponsor doesn’t have a usable logo, Poolweb can assist by creating a simple, professional design at no charge.

Why This Strategy Works

Teams nationwide have successfully used logo sponsorships to fully fund new starting blocks. The long-term visibility, clean tier structure, and built-in imprint areas make this one of the most effective, mutually beneficial fundraising strategies available to swim programs today.

FAQ About Starting Block Sponsorships

Q: How long do sponsor logos last?
A: Sponsor logos typically last 5–15 years, depending on maintenance and UV exposure.

Q: Can we mix business sponsors and family recognition?
A: Absolutely! Sponsorships can come from anyone. Common examples include:

  • Local businesses
  • Alumni families
  • “Adopt-a-block” donors
  • Memorial sponsorships
  • PTO or Booster Club support

Q: How do we collect logos from sponsors?
A: Most organizations already have their original artwork. If not, Poolweb can design a simple logo for them at no charge.

Q: What are the file requirements?
A: High-resolution or vector files are preferred: AI, EPS, SVG, PDF.

Q: Can sponsors rotate each season?
A: Yes! With interchangeable platform-top plates, teams can refresh or rotate sponsors anytime. Request extra plates when quoting if seasonal rotation is part of your plan.

Q: Does Spectrum install the blocks? Or does the facility?
A: Installation is handled by the facility. Retrofit builds often allow teams to simply remove the old blocks and drop the new Sprint blocks into the existing anchors. Poolweb can help review the installation requirements beforehand.

Starting Block Sponsorship Checklist

☐ Contact Poolweb to discuss your options

☐ Receive a quote for Sprint Starting Blocks

☐ Create your sponsorship pitch for businesses, families, and donors

☐ Collect high-resolution logos from each sponsor

☐ Make payment to place your order

☐ Receive, review, and approve the design submittals

☐ Receive your blocks and coordinate installation

☐ Happy Swimming!

Interested in Exploring Sponsorship Options?

Poolweb is available to help teams structure sponsorship tiers, choose logo locations, assess anchor compatibility, and plan a fundraising model for new Sprint Starting Blocks.

From your very first inquiry to planning, ordering, and installation support, Poolweb’s commercial team is excited to help bring your starting block project to life. Whether you're exploring sponsorship ideas or ready to upgrade your equipment, we’re here to make the entire process smooth, informed, and stress-free.

Reach out anytime at norma@poolweb.com or helpdesk@poolweb.com, or call 800-446-6416. We can’t wait to help your team take the next step!